How Social Media Shapes Public Opinion: Intermediality Shakes the World

« Back to list
How Social Media Shapes Public Opinion: Intermediality Shakes the World
Author: Kaoru Endō
Specifications: ISBN  978-4501630003
344 pages
14.8 x 21.0 cm / 5.9 x 8.4 in (WxH)
Category: Academic & Science
Publisher: Tokyo Denki University Press
Tokyo, 2016
www.tdupress.jp/
Buy now: amazon.co.jp

Synopsis

The spread of the Internet transformed the world, and now the growth of social media is bringing additional changes. Communicating via social networking sites, Twitter, Instagram, and other social media enhances our access to many kinds of information, but the use of these tools has also given rise to new social concerns. Author and editor Kaoru Endō looks at aspects of the role social media plays in shaping public opinion in this era when a wide variety of new and old media are interacting with and influencing one another in unprecedented ways.

In Chapter 11 and after, other media scholars who have studied the use of these same tools contribute their views on the changing landscape of social media in recent years with reference to such specific events as the November 2015 terrorist attacks in Paris and the 2016 elections in the United States.

Also included is a conversation between Endō and the well-known Japanese media activist Daisuke Tsuda.